Privacy Policy

Who We Are

Spruce Up Industries Pvt. Ltd. (“Spruce Up”, “we”, “us”, or “our”) is a manufacturer of road sweepers and vacuum garbage suction machines incorporated in Maharashtra, India. Our registered address is Pune, Maharashtra, India.

This Privacy Policy explains how we collect, use, store, and protect personal information when you visit our website at spruce-up.com, submit an enquiry, or interact with our sales and support teams.

Information We Collect

We collect information you provide directly to us and information collected automatically when you use our website.

Information you provide:

• Name, job title, and organisation name
• Email address and phone / WhatsApp number
• Inquiry type and message content submitted via our contact form
• Machine model, fleet size, and operational details shared during a sales conversation

Information collected automatically:

• IP address and approximate geographic location
• Browser type, device type, and operating system
• Pages visited, time on page, and referral source
• Cookie identifiers (see Section 5)

How We Use Your Information

We use the information we collect to:

• Respond to your product enquiries and arrange demonstrations
• Prepare and send quotations, proposals, and order documentation
• Provide after-sales support, AMC scheduling, and spare parts service
• Send relevant product updates, technical bulletins, and service reminders
• Improve our website, products, and services based on usage analytics
• Comply with applicable legal and regulatory obligations

We do not use your information for automated decision-making or profiling.

Sharing Your Information

We do not sell, rent, or trade your personal information. We may share it with:

• Service providers who operate our website, CRM, email, and analytics platforms under strict data processing agreements
• Authorised dealers and distributors in your region, only when necessary to fulfil a product or service request you have made
• Legal authorities when required by applicable law, court order, or government regulation

All third parties are required to handle your data securely and in accordance with applicable privacy laws.

Cookies & Tracking

Our website uses cookies to improve your experience and understand how visitors use our site. See our Cookie Policy for full details.

You can control cookie settings through your browser or our cookie consent banner. Disabling certain cookies may affect website functionality.

Data Retention

We retain your personal information for as long as necessary to fulfil the purposes described in this policy, or as required by applicable law. Specifically:

• Enquiry and contact form data: up to 3 years from last interaction
• Customer records for active or past machine deployments: up to 7 years
• Website analytics data: up to 26 months

After the applicable retention period, data is securely deleted or anonymised.

Your Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or incomplete data
• Request deletion of your personal information
• Object to or restrict how we process your information
• Withdraw consent at any time where processing is based on consent

To exercise any of these rights, contact us using the details in Section 9.

Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These include encrypted data transmission (HTTPS), access controls, and regular security reviews.

No method of internet transmission is 100% secure. If you believe your information has been compromised, contact us immediately.

Contact Us

For any questions, requests, or concerns regarding this Privacy Policy or how we handle your data, please contact us: